At the southern most point of the Aventura area and the Ojus Urban Area District lies a quaint 17,156 square foot promenade style shopping center. The center abuts the entrance to Greynolds Park, which is a majestic enclave with parks, lakes, and recreation areas. Directly across the street on Biscayne Boulevard, the construction of two new luxury condo towers called Marina Palm Yacht Club & Residences will bring 468 waterfront residences, which are due to be completed in 2015. In addition, the City of North Miami Beach gave the green light for a 10-story Hyatt hotel to be erected along West Dixie Highway, neighboring the subject property at the opposite end of the Greynolds Park Entrance. When built, the two-towered complex located on 17400 West Dixie Highway will hold a 275-room hotel, as well as 85,000 square feet of office and retail space, and will allow over 739 parking spaces. With the large-scale expansions in place, the area will experience a major influx of visitors along Dixie Highway and its surroundings. When the center was put on the market in late 2014, Prive quickly began negotiations to acquire the property. With their depth of knowledge and experience in the Ojus Urban Area District, Prive recognized that its value did not lie in its current form as a neighborhood shopping and office promenade, but in utilizing its entitlements under the Ojus Urban Area District.